(version: December 2011)

Preamble

reifencom GmbH's website "www.reifen.com" operates a webshop via which you may primarily order car tyres, rims, and accessories after registration. We appreciate your confidence in reifencom GmbH very much. For this reason, we place special value on the protection of your personal data. reifencom GmbH's data protection and privacy policy is intended to inform you if and how your personally relevant data is being processed.

1. Personal data collected during registration and ordering

Upon registration and submission of orders, personally relevant data is collected, e.g. title, first name, last name, address, post code, city, email address, connection data (e.g. IP address), and telephone number in order to carry out orders and send ordered items.

2. Collection of anonymous data

To enable a customised design and optimization of this website, solutions and technologies from etracker GmbH (www.etracker.de) are used to collect and store anonymised data and create user profiles, based on this data, using pseudonyms. However, this data will not be connected to data on the person the pseudonym refers to. Now or at any time in the future, visitors of this website can object to this data collection and storage here.
Of course you can visit our websites without letting us know who you are. We only receive the name of your internet service provider, the website from which you are visiting us and the pages you visit on our website. This information is evaluated for statistical purposes. As a user, you remain anonymous.

3. Application of personally relevant data

We ensure you that all personally relevant data is treated confidentially by reifencom GmbH and that all processing and any use of data adheres to the legal specifications of the Federal Data Protection Act and the German Telemedia Act. Data required for completing business transactions shall be saved and processed by us and transmitted to companies or third parties within the scope of order execution only, provided this is absolutely necessary for the execution of orders.
In order to determine which payment methods may be offered to you for your order, the following checks will be made during the registration process:
reifencom GmbH shall inquire at the following credit agencies regarding information stored in their database about your personal address and creditworthiness, including information produced based on mathematical-statistical processes (scoring).

• Creditworthiness (scoring) shall be requested from:
  Bürgel Wirtschaftsinformationen GmbH & Co. KG, Gasstraße 18, D-22761 Hamburg


• Address data shall be requested from:
  Schober Information Group Deutschland GmbH, Max-Eyth-Str. 6-10, D-71254 Ditzingen.

A credit scoring will be executed only by selecting one of the following payment methods:

• Invoice


• Direct debit


• Deferred payment 90 days

According to our internal credit policy, we reserve the right to exclude these payment methods.

In case negative data results from business relations, which indicate conclusions regarding inability to pay or a customer's lack of willingness to pay, then this data shall be provided to these credit agencies together with name and address within the scope of the policies of the Federal Data Protection Act (overwhelming interest of an individual or of the general public). The credit agencies may provide this information to other companies in order to check creditworthiness, provided these companies are able to prove a justified interest in this data.

Furthermore, data may be collected and processed for internal marketing purposes, provided the user has agreed to this. Use follows within the bounds of the legal specifications of the Data Protection Act.

4. Right to information and withdrawal of approval

At all times, you have the right to access your personally relevant information that we have saved.

At any time, you may withdraw your agreement to the saving and processing of your personally relevant data effective for the future. This requires an informal message sent to:

reifencom GmbH
Data protection
Südfeldstr. 16
30453 Hannover

or via email
datenschutz@reifen.com

In this case, reifencom GmbH will immediately block any saved personally relevant data and shall especially not use this data for marketing purposes as well as shall immediately stop all distribution of advertising.

5. Preventative action

In order to protect your information during transfer, we use Secure Socket Layer Software (SSL). This software encrypts information transferred by you.

We shall not reveal your credit card number after confirmation of your order. Naturally, we shall transfer your credit card number to the responsible credit card company while we process your order.

We maintain physical, electronic, technical and process-related security measures in the context of the collection, saving, and disclosure of our customers' personally relevant information. These security measures require that we may ask you to provide some proof of your identity before we disclose your personal information to you.

It is important for you to protect your password and computer against unauthorised access. If others use your computer as well, please make sure that you log out after each session.

6. Use of cookies

We use cookies on our website, "reifen.com". Cookies are alphanumeric identifiers that we transfer to your computer's hard drive via your web browser. These enable our systems to recognise your browser and provide services to you.

The help function in the menu bar of most web browsers will provide some explanation as how to decline new cookies, and how you may set your browser to inform you about cookies, or how you may set your browser to disable cookies altogether. Of course, some of the most interesting features may only be used completely via cookies; that's why we recommend that you keep your browser's cookies function activated.

At the same time, the agency we commissioned, Hurra Communications GmbH (www.hurra.com) also
uses cookies for its online marketing activities.

These Hurra Communications GmbH cookies can be deactivated here at any time or direct in yours Adobe Flash Player Settingmanager..

For additional display advertising activities we are currently working with our partner abilicom GmbH, who uses cookies as well.

Please see the company's website for its privacy policy:
abilicom GmbH: http://www.adrolays.com/de/datenschutz

We also recommend logging off any computer that is used by others and which uses a web browser that is set to accept cookies completely after using it.

Acceptance of cookies is absolutely necessary for this website to function completely!

7. Additional questions and notes

In case you have further questions concerning reifencom GmbH's data protection policies, please do feel free to write us at datenschutz@reifen.com, and we'll try our best to clarify any issues for you. Our business is constantly changing. For this reason, our data protection and privacy policy also changes. We reserve the right to send you notifications concerning the valid policies at regular intervals. Nevertheless, you should visit our website regularly to inform yourself about any changes. Provided nothing else has been established, use of all information that we have about you and your customer account shall be subject to this privacy policy.

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